Bad days are okay: we all have bad days when we can't focus for whatever reason, and that's okay.
If you switch it off today, tomorrow the app will start blocking again at 9am. No need to feel guilty, just
try again tomorrow and appreciate any progress that you make, no matter how small.
Mental health: it's healthy to take breaks from screens and from work.
We highly encourage you to use the Pause button to take breaks.
Habit forming: most people cannot stick to strict blocking and end up giving up entirely.
We designed a softer approach that works best over time.
Mindful browsing: having to click a few times to unblock is just enough added friction to make you
think twice about your choice. Research shows that this works.
Small progress every day: making progress every day – no matter how small – is more likely to help
you build a habit. It's okay to start small (e.g. 2h a day without distractions) and slowly build up from there.
Binge-watching and doomscrolling are the real enemy: the real enemy is not the occasional break,
but consuming content in excess. Social media, streaming video and other websites are designed to keep you
hooked. Watch a video and the next one autoplays. Scroll down a feed and the next post is already there.
Our approach is to help you prevent, or at least delay you from watching that first video, or clicking on
that first link. We try to prevent the snowball effect.
Actual need: sometimes you really need to open a certain link for work or school and that's
totally okay.